How to Decide if Cutting Prices is the Right Move

When it comes to pricing, many small business owners are unsure if they are pricing their products and services correctly. And with good reason – there are a lot of factors to consider when setting prices.

You want to find the right price that will cover the cost of your good or service while also making a profit. However, this is easier said than done.

You may feel pressure to compete on price and cutting prices can be an effective way to gain new clients but it won't always yield higher profits. It is important to do some analysis before you make a decision that could hurt you financially.

Our free Price Cut Calculator will help you do just that.